This guide to Paid Media will help you to understand how you can promote your brand, product, and services across display ads, social media, influencers, and paid search. If you have the budget to spend and want to get your brand in front of your target audience online, you’ll want to read this! I’m sharing everything you need to know about Paid Media for business owners.
Read MoreThe new iOS 14.5 update is here, and bringing with it comes some BIG changes to advertising on social media for marketers. Will this have an effect on your conversions? How do you need to adapt to be ready for this? I’m sharing my thoughts on this change specifically for marketers and businesses in this blog post.
Read MoreThis guide to Digital PR, will help you to understand how you can use press releases, data outreach, and newsjacking to get your brand out there in front of your target audience! If you want to be featured on online news sites, you’ll want to read this! I’m sharing everything you need to know about Digital PR when you run a business.
Read MoreRich Snippets are a prime real estate opportunity on the search results page of Google! If you’ve ever seen a recipe, a video, product recommendation or news when searching, that is a Rich Snippet, and it doesn’t happen by accident. In this blog, I’m sharing exactly how you can use rich snippets to get found on Google and improve your organic traffic to your website.
Read MoreHow do you determine what content to post on your website? I’d really recommend having a structure in place when planning your content for maximum impact on your Google ranking and page relevance. In this blog, I’m sharing exactly how you can use content pillars and clusters to improve your organic traffic and enhance the user journey on your website.
Read MoreHave you claimed your Google My Business listing yet? This is one of the best free tools that you can use as a local business owner, not only is it great for SEO but it also plays a HUGE part in getting found on Google Search and Maps. In this blog, I’m sharing with you the lowdown on all of the features that you can use on Google My Business to help with your local SEO.
Read MoreDo you spend time responding to comments and messages? You could be missing out on sales if you don’t! In this blog, I’m sharing a daily Instagram checklist to boost engagement amongst your community and some AMAZING tricks you can set up inside of Facebook & Instagram that will save you so much time!
Read MoreGet your website found on Google by following these 5 simple steps to improve your on-page SEO. If you want to appear in the search results and be visible to your ideal customer, these tips are for you! I’m sharing a simple 5 step process that you can use today to increase traffic from Google and boost your visibility.
Read MoreHow can you ensure you get the best possible quality of content across your social media profiles? You work with experts! From Photographers to Graphic Designers to Videographers to Influencer Collaborations, there are so many ways to create quality content for your Instagram or Tiktok profiles. Of course, there are costs involved, in this guide, I’m breaking down the costs of each area of content creation for small businesses.
Read MoreThis guide to SEO (search engine optimisation) will help you to understand some simple tricks that you as a business owner can do to get your business found on Google. If you want to get found in search results, you’ll want to read this! I’m sharing everything you need to know about SEO when you run a business.
Read MoreIf you are ready to take control of your social media and implement a strategy and plan or if you’re planning on becoming a social media manager, you’ll want to read these tips! I’m sharing an in-depth guide with LOTS of juicy detail about each step that’s involved in the social media management process. What does social media management really involve? Read on to find out more.
Read MoreIf you are wondering how big brands plan their social media in advance, I’m going to let you in on a secret… They use social media scheduling tools! These tools aren’t just limited to big brands, any business of any size can utilise them and gain time and organisation. Read my blog to find out exactly what they are, and how YOU can use them.
Read MoreFacebook advertising is SO powerful when it's done properly, do you know how to build an ad set or what type of creative you should be creating for your ads? Let me share with you how to get specific with your targeting of ads on Facebook and Instagram and reach a wider audience.
Read MoreThere have been many things that have helped me throughout my journey of becoming a business owner, from mentors to podcasts to books, and I have gained so much knowledge from these tools. There is ONE book in particular that has helped me on my entrepreneurial journey, and I can’t recommend it enough… I’m sharing the key points that I learnt from this GREAT read…
Read MoreDo you have a website? Do you want to get found on Google? Yes? Well, you are going to want to read this! Let me share with you a simple hack to increase your chances of getting found on Google by your potential customers.
Read MoreWhat actually is digital marketing and what does it really mean? Is it something that’s important in your business? YES! There are 8 elements that makeup Digital Marketing and I’ll explain each one to help you get your head around this term that as marketers we use often!
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